Nestlé launched its corporate campaign “Good Food, Good Life”, a Manifesto to narrate the three fundamental points of the brand: Taste and Nutrition, People, Planet and Territory. Nestlé is committed to improving people’s life quality, while respecting the planet, with 96% of recyclable packaging produced in Italy.
The Producer International was the Production Advisor and Cost Controller for the client and supervised the rights negotiation.
TPI Added Value:
- Budget Assessment
- Production and Post-production supplier Management
- Rights negotiations and Clearence
Agency: McCann Worldgroup Italia
