The goal of La Feltrinelli was to select the partner with the best concept for the redesign of their flagship store in Piazza Piemonte, Milan.
Led by TPI, the project involved selecting a shortlist of candidates, procuring the best retail-sector architectural firms with relevant experience and concluding the tender as per the objectives.
Project: PCMV Architects

LA FELTRINELLI
Store Redesign, Piazza Piemonte
2020
Event & Experiential
- Agency Search, Pitch Management, Fee Negotiation