Fiat celebrates the Panda and those who built it with a 30-minute short film – “Pandelleria” – signed by Leo Burnett. The docufilm is intended as a tribute to the employees of the ‘Giambattista Vico’ plant in Pomigliano d’Arco who built the Panda over the years.
The film, shot in Pantelleria, features 14 residents of the island who share their love for the 3 generations of the Panda; among them, we find a spiritual guide, a mechanic, a farmer, a priest and many others.
Pandelleria was produced by Twister Film under the direction of Giovanni Troilo. The project in Italy also includes a collaboration with content creator Gabriele Vagnato, who enriches the story with a series of short clips intended for social media to engage younger audiences.
TPI assisted the client with the project as Production Advisor and Cost Controller.
